Umair Usman

Assistant Professor, Department of Marketing & Logistics

College of Business
Florida International University

Modesto A. Maidique Campus
11200 S.W. 8th St, RB 344A
Miami, FL 33199

Phone: (305) 348-1067
Email: uusman@fiu.edu

Curriculum Vitae

Education

Ph.D. in Business Administration
University of Kentucky, Lexington, Kentucky

Areas of Expertise

Consumer Interactions with New Technologies
Consumer Psychology
Negatively Valanced Emotions

Professional Activities

Dr. Usman's research mainly focuses on consumer psychology and behavior in the domain of consumer-tech interactions (e.g., Artificial Intelligence, Blockchain and Metaverse), and he is also interested in studying the effect of negatively valanced emotions on consumers' decision-making. Dr. Usman serves as a reviewer for leading marketing conferences and also serves as a reviewer for academic journals in marketing and social psychology.

Outside of work, Dr. Usman is interested in playing and watching Football (read: soccer) and playing video games.

Courses Taught

Digital Marketing
Marketing Research I

Publications