Wendy Guess

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Education

Ph.D. in Public Health Education and Promotion
Texas Woman's University, Denton, Texas

Master of Arts in Recreation Management
Brigham Young University, Provo, Utah

Bachelor of Science in Anthropology
Brigham Young University, Provo, Utah

Areas of Expertise

• Behavioral change
• Predictive communication
• social/emotional intelligence

Professional Activities

Dr. Wendy Guess is an Associate Teaching Professor, currently teaching undergraduate and graduate courses in the Dept. of Marketing and Logistics. Her signature course, Health and Fitness Marketing blends elements from the wellness industries, personal development, behavior change and marketing strategy, complemented by her book - 'Marketing for Health, Wellness and Professionals.'
 

Additionally, Dr. Guess offers a multi-disciplinary course in the Honors College - Exploring Culture through Dance and Music, also complemented by her book, 'The Culture of Dance'.  Additionally, Dr. Guess offers workshops on emotional awareness/intelligence, and energy work.

Courses Taught

• Health and Fitness Marketing
• International Marketing
• Introduction to Marketing
• Marketing Management in the Global Environment
• Marketing Research I
• Special Topics in Marketing

Publications

Books

• Connection Timeout
• Guess, W. (2018). The Culture of Dance. San Diego: Cognella Publishing.
• Guess, W. (2011). The Culture of Dance: The Power to Create, Connect and Master (2nd ed.). San Diego: Cognella Publishing.