Master of Science in Marketing
Be a marketing leader for the digital age.
Business doesn't stand still. It's an ever-changing landscape, with the rapid evolution of digital and mobile technologies and increasingly sophisticated consumers. The Master of Science in Marketing program has a specialized focus on three key strategic areas that are essential in today’s business environment: Digital Marketing, Brand Development, and Marketing Analytics.
Earn your degree in just ten months, and emerge with the technical knowledge, deep analytical skills, and versatility required to be a marketing leader. Graduates are ready to launch careers as marketing managers, account executives, digital media specialists, brand managers, marketing analysts, and social media directors.
According to the Bureau of Labor Statistics, market analysts and marketing specialists are projected to be among the fastest growing occupations, with a projected 31.6% growth over the next ten years. The entry-level salary for a market analyst is $60,300 and the median salary for marketing managers is $114,480.
Graduate School News
FIU Business brings tech professionals, students and human resource leaders together for summit.
How will artificial intelligence and other fast-growing technologies integrate into the practice of human resources (HR), known for its human touch? What are the key skills HR professionals will need, and how can they continue to update them as organizational expectations evolve? These were some of the issues in the spotlight at the 2019 […]
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FIU students capture top awards in business analytics and blockchain at national technology conference.
Members of AIS@FIU entered this year’s national competition in Philadelphia as one of the relatively “new kids” on the block, a young chapter eager to make its mark. They left as champions, coming away with four awards: first- and second-place finishes in team competitions, and two additional recognitions for chapter achievement. An FIU undergraduate team […]
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U.S. News ranks FIU Business No. 12 among nation’s “Best International MBA Programs”
U.S. News & World Report places FIU Business at No. 12 in the nation in its annual ranking of the “Best International MBA Programs.” The 2020 U.S. News report, released on March 12, also places FIU Business at No. 51 in its ranking of the “Best Healthcare Management Programs” and No. 70 among U.S. public schools in its […]
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Two in a row: FIU Business’ graduate and undergraduate HR programs top rankings.
For the second straight year, FIU College of Business’ human resource management degree programs have set themselves above the competition, capturing national No. 1 rankings for both graduate and undergraduate programs. FIU Business’ Master of Science in Human Resource Management (MSHRM) and the college’s undergraduate human resources management program have been ranked No. 1 in […]
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U.S. News ranks FIU Business online master’s programs among nation’s best.
The online MBA and other online master’s programs at FIU Business are ranked among the nation’s best in the 2019 U.S. News Best Online MBA and Graduate Business Programs rankings, released January 15, 2019. The online MBA program is ranked No. 51, up from No. 54 in 2018. Among public school university programs, FIU Business […]
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Proud Panthers: FIU Business grads receive degrees at Fall 2018 commencement.
A proud audience of friends and family watched proudly as over 1,200 FIU College of Business students received their degrees at three Fall 2018 commencement ceremonies on December 11 and 12, 2018 at the Ocean Bank Convocation Center. More than 400 graduates of the Alvah H. Chapman Graduate School and over 800 from the R. […]
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FIU Business’ ATOM Think Tank works with FedEx to meet a data challenge.
As volumes of information are produced in the course of business every day, understanding patterns and trends behind data is an essential component of business success. The Latin America and Caribbean division of logistics giant FedEx Express wanted to explore how new insights into data could help them build customer retention strategies. They also hoped […]
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FIU Business specialized Master’s programs ranked among world’s best.
Two specialized master’s programs at Florida International University’s College of Business (FIU Business) are ranked among the world’s best in the 2019 QS Business Master’s Rankings, released Sept. 25, 2018. The college’s Master of Science in Marketing program is ranked No. 20 in the world and No. 6 among all U.S. programs. The Master of […]
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FIU College of Business launches Master’s in Logistics and Supply Chain Management.
The rapid growth of the logistics and supply chain industry, driven by consumers’ changing habits, led FIU’s College of Business to launch the Master of Science in Logistics and Supply Chain Management program, the first in Florida from a business school. Designed to prepare students for managerial careers, the 10-month, Saturday-only program focuses on logistics […]
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Lifelong learning for leaders: the new FIU Business Doctor of Business Administration.
As she prepared to enter her doctoral program at FIU Business, Sharla St. Rose contemplated the work ahead of her. “A dissertation in three years–that’s going to be a tough challenge,” said St. Rose, who will continue her role as vice president of voluntary benefits at NPF Corporate Services as she studies. “The program won’t […]
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