Master of Science in Marketing
Be a marketing leader for the digital age.
Business doesn't stand still. It's an ever-changing landscape, with the rapid evolution of digital and mobile technologies and increasingly sophisticated consumers. The Master of Science in Marketing program has a specialized focus on three key strategic areas that are essential in today’s business environment: Digital Marketing, Brand Development, and Marketing Analytics.
Earn your degree in just ten months, and emerge with the technical knowledge, deep analytical skills, and versatility required to be a marketing leader. Graduates are ready to launch careers as marketing managers, account executives, digital media specialists, brand managers, marketing analysts, and social media directors.
According to the Bureau of Labor Statistics, market analysts and marketing specialists are projected to be among the fastest growing occupations, with a projected 31.6% growth over the next ten years. The entry-level salary for a market analyst is $60,300 and the median salary for marketing managers is $114,480.
Graduate School News
U.S. News ranks FIU Business online master’s programs among nation’s best.
The online MBA and other online master’s programs at FIU Business are ranked among the nation’s best in the 2019 U.S. News Best Online MBA and Graduate Business Programs rankings, released January 15, 2019. The online MBA program is ranked No. 51, up from No. 54 in 2018. Among public school university programs, FIU Business […]
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Proud Panthers: FIU Business grads receive degrees at Fall 2018 commencement.
A proud audience of friends and family watched proudly as over 1,200 FIU College of Business students received their degrees at three Fall 2018 commencement ceremonies on December 11 and 12, 2018 at the Ocean Bank Convocation Center. More than 400 graduates of the Alvah H. Chapman Graduate School and over 800 from the R. […]
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FIU Business’ ATOM Think Tank works with FedEx to meet a data challenge.
As volumes of information are produced in the course of business every day, understanding patterns and trends behind data is an essential component of business success. The Latin America and Caribbean division of logistics giant FedEx Express wanted to explore how new insights into data could help them build customer retention strategies. They also hoped […]
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FIU Business specialized Master’s programs ranked among world’s best.
Two specialized master’s programs at Florida International University’s College of Business (FIU Business) are ranked among the world’s best in the 2019 QS Business Master’s Rankings, released Sept. 25, 2018. The college’s Master of Science in Marketing program is ranked No. 20 in the world and No. 6 among all U.S. programs. The Master of […]
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FIU College of Business launches Master’s in Logistics and Supply Chain Management.
The rapid growth of the logistics and supply chain industry, driven by consumers’ changing habits, led FIU’s College of Business to launch the Master of Science in Logistics and Supply Chain Management program, the first in Florida from a business school. Designed to prepare students for managerial careers, the 10-month, Saturday-only program focuses on logistics […]
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Lifelong learning for leaders: the new FIU Business Doctor of Business Administration.
As she prepared to enter her doctoral program at FIU Business, Sharla St. Rose contemplated the work ahead of her. “A dissertation in three years–that’s going to be a tough challenge,” said St. Rose, who will continue her role as vice president of voluntary benefits at NPF Corporate Services as she studies. “The program won’t […]
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Royal Caribbean, ATOM team collaborate for new analytics insights
They assembled in business attire, graduate students from FIU College of Business’ Master of Science in Information Systems (MSIS), about to finish up over a year of intense coursework in business analytics. They knew they could benefit from an opportunity to put their newly acquired knowledge to work for a real-world company. The company, Royal […]
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College of Business honors five Worlds Ahead graduates at Summer 2018 Commencements.
Five College of Business Worlds Ahead graduates who accomplished extraordinary things throughout their lives and during their time at the FIU — often overcoming life-altering challenges — were honored at the Summer 2018 Commencement ceremonies on July 29 and July 31, 2018. “These students have shown they are Worlds Ahead by excelling in and outside […]
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Classroom challenge helped College of Business marketing students change lives in Miami.
What started as a project for a team of FIU Master of Marketing students became an impactful experience that filled the hearts of many. Working together, and with support from local businesses, the team raised $50,000 to help Lotus House, a shelter for homeless women and children in Miami. The assignment presented by professor Jayati […]
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New Master of Accounting program prepares for the rise of analytics.
Accounting is transforming, and no one knows that better than the firms that court FIU College of Business graduates. They want new employees to understand big data and how to use it. FIU is on the front lines of helping firms meet that challenge. Beginning in fall, the School of Accounting will offer a Master […]
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