Faculty and ResearchExpert Guide

Jaclyn Tanenbaum

Jaclyn Tanenbaum

Director, Master of Science Marketing Program

Associate Teaching Professor
Department of Marketing & Logistics

College of Business
Florida International University

Modesto A. Maidique Campus
11200 S.W. 8th St, RB 339A
Miami, FL 33199

(305) 348-2571
jtanenba@fiu.edu

Curriculum Vitae

Education

  • Ph.D. in Marketing
    Chapman Graduate School of Business, College of Business Administration, Florida International University, Miami, Florida
  • Master of Business Administration
    University of Central Florida, Orlando, Florida
  • Bachelor of Science in Business Administration
    University of Central Florida, Orlando, Florida

Areas of Expertise

  • Consumer Behavior
  • General Branding
  • Retailing

Courses Taught

  • Introduction to Marketing
  • Marketing Internship
  • Marketing Management in the Global Environment
  • Marketing Research
  • Marketing Research I
  • Marketing Research II
  • Special Topics in Marketing

Refereed Journal Articles

Dickson, P. ., Mas, E. M., Van, S. M., Garcia-Collart, T. ., & Tanenbaum, J. L.

(2022).

The effect of trust in management on salespeople's selling orientation.

MARKETING LETTERS

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