Hyeyoung Hah

Hyeyoung Hah researches the effect of digital innovation on performance measures in the contexts of healthcare, finance, e-commerce and mobile platform. Her research has won awards and in 2022 was nominated for the best paper awards at the Hawaii International Conference on System Sciences. Hah developed and taught data visualization course with an extensive focus on Tableau in the graduate programs to prepare students for identifying insights and making data-driven decisions. In 2023, her course was a recipient of the best course award in the Department of Information Systems and Business Analytics.Hah is currently serving as an ad-hoc reviewer of prestigious journals and is serving in roles of associate editor, program committee, program co-chair and reviewer for information systems conferences such as ICIS, CIST, WITS and HICSS. She earned her PhD at Emory University and a Master in Consumer Behavior from Purdue University.