Program Details

Program Highlights

• Designed for working professionals with Saturday-only classes
• Digital marketing, brand development, and marketing analytics incorporated into every course
• Practical training in strategic, analytical, and technical skills
• Lock-step program that helps you build a network of highly qualified industry professionals
• Includes professional development seminar series to build and refine your personal brand
• Every course has a personal/professional brand development component
• Students earn certifications in Google Ads & Analytics, Interactive Sales, and Lean Six Sigma
• Program faculty who are marketing leaders with real-world experience for top brands and with current digital marketing experience
• No GMAT or GRE required (3 or more years of work experience in any field/industry required)
• Students deep dive into all aspects of marketing (e-commerce, strategic branding, marketing research, social media, performance marketing, and more)

Each student will receive (1) additional guest invitation to attend the graduation dinner.
Graduation dinner includes food, alcoholic, and non-alcoholic beverages.

Program Overview (pdf)