Faculty and ResearchExpert Guide
William Humphrey
College of Business
Florida International University
Modesto A. Maidique Campus
11200 S.W. 8th St, RB 345A
Miami, FL 33199
(305) 348-3321
whumphre@fiu.edu
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Education
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Areas of Expertise
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Professional ActivitiesDr. Lin Humphrey is an Assistant Professor of Marketing at FIU's College of Business. His research focuses on social media word of mouth, influencers, online brand community, and innovations in digital marketing education. He was named the Mobile Marketing Association's 2011 Academic of the Year. He teaches digital marketing with a focus on industry certifications and applying these skills with corporate partners. |
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Courses Taught
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BooksHumphrey Jr., W. F., Laverie, D. A., & Rinaldo, S. B. (2017). Fostering Brand Community Through Social Media (1st ed.). New York, NY: Business Expert Press. |
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Biz NewsSun Sentinel Quote: Virgin Hotels will open in Miami, the company’s latest venture for all-things travel in Florida Miami Herald Quote: This is Miami’s first Instagram Super Bowl. One sign: the Dude with Sign is here. Washington Post Article Quote: Olympian Chloe Kim sends ‘hangry’ tweet. Companies rush in with free food. Seatrade Cruise News: New Carnival campaign breaks out with 'Choose Fun'& |
