NEWS OF NOTE

Boot camp begins.

Are you interested in the opportunities retailing has to offer? Students obtaining the Certificate in Retail Management are getting a first-hand look. After completing Retail Marketing (MAR 4231) in the Fall, they are now immersed in the bustling environment of retailing through the Burdines-Macy's Boot Camp Internship. This year's group is collaborating on research into how Burdines-Macy's can become the store of choice for people purchasing wedding gifts. The relationship between Burdines-Macy's and the students also promises to be a happy match. The up-and-coming retailers get professional experience, functioning as mini employees. Burdines-Macy's gets a chance to see them in action for possible future employment and will get marketing insights to boot! The internship, which counts as an elective, will be offered every Spring, following the Fall class.

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